Holy Engagement! This was an awesome post, full of great info… and then I realized that 3/4 of the actual page was comments… which is even better for shares, SEO and overall engagement. I was lucky enough to attend an event where Neil Patel was giving some great blogging training and a lot of what you covered was there. https://www.thatbloggingthing.com/69-blogging-secrets-i-stole-from-neil-patel/ The simple fact that you comment back is awesome.
Great article, learned a lot from it! But I still really get it with the share trigger and right content. For instance, the influencers now care a lot about the new Koenigsegg Agera RS >> https://koenigsegg.com/blog/ (Car). I thought about an article like “10 things you need to know about the Koenigsegg Agera RS”. The only problem is that I don’t know which keywords I should use and how i can put in share triggers.
I definitely learned tons of new things from your post. This post is old, but I didn’t get the chance to read all of it earlier. I’m totally amazed that these things actually exist in the SEO field. What I liked most is Dead Links scenario on wikipedia, Flippa thing, Reddit keyword research, and at last, the facebook ad keyword research. Its like facebook is actually being trolled for providing us keywords thinking they are promoting ads.
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As a simple example, I recently renovated a Victorian-era house in the UK, and throughout the process, I was looking for various professionals that could demonstrate relevant experience. In this case, having a well-optimized case study showing renovation work on a similar house in the local area would serve as great long-tail SEO content — it also perfectly demonstrates that the contractor can do the job, which perfectly illustrates their credibility. Win-win.
Create a navigation menu. For easy navigation, you should create a toolbar with links that are easy to navigate and position the toolbar in an area that makes sense. Web users often look for the toolbar across the top or down the left the left hand side of the page. You shouldn't forget a link to your homepage. It’s often forgotten but very important to point your users to your homepage.
For some reason I had to delete some pages, these pages are using the HTML suffix, so I blocked them in robots.txt use Disallow: /*.html, but it’s been almost a year, I found that google robot often capture these pages, How can I quickly let Google completely remove these pages? And I have removed these URL from google webmaster tool by google index-> remove URLs, but Google still capture these pages.
This one is so obvious, we’re going to look at it first. Paid search, social media advertising and display advertising (try our Smart Ads Creator!) are all excellent ways of attracting visitors, building your brand and getting your site in front of people. Adjust your paid strategies to suit your goals – do you just want more traffic, or are you looking to increase conversions, too? Each paid channel has its pros and cons, so think carefully about your objectives before you reach for your credit card.
This post and the Skycraper technique changed my mind about how I approach SEO, I’m not a marketing expert and I haven’t ranked sites that monetize really well, I’m just a guy trying to get some projects moving on and I’m not even in the marketing business so I just wanted to say that the way you write makes the information accesible, even if you’re not a native english speaker as myself.
There are many SEO tactics you can perform on each of your website pages to increase their rank in search engines and get more visitors. This includes producing high-quality content that your audience is searching for, and writing concise meta descriptions for your pages. The meta description appears below your URL in search results. Knowing what a page is about and what will result in a click makes users much more likely to do so. On-page SEO tactics such as these are free, but do take some time. For more help with on-page SEO, check out this blog post: Google Ranking Factors: On-Page vs Off-Page SEO.

Ever heard of Maslow's hierarchy of needs? It's a theory of psychology that prioritizes the most fundamental human needs (like air, water, and physical safety) over more advanced needs (like esteem and social belonging). The theory is that you can't achieve the needs at the top without ensuring the more fundamental needs are met first. Love doesn't matter if you don't have food.
When would this be useful? If your site has a blog with public commenting turned on, links within those comments could pass your reputation to pages that you may not be comfortable vouching for. Blog comment areas on pages are highly susceptible to comment spam. Nofollowing these user-added links ensures that you're not giving your page's hard-earned reputation to a spammy site.

Whatever industry you’re in, chances are there are at least one or two major conventions and conferences that are relevant to your business. Attending these events is a good idea – speaking at them is even better. Even a halfway decent speaking engagement is an excellent way to establish yourself as a thought leader in your industry and gain significant exposure for your site.
Awesome tips Brian. Always enjoy your posts. My question is, how can I boost traffic significantly if my keyword has pretty low search volume (around 100 monthly searches based on keyword planner)? I’ve been trying to expand my keyword list to include broader terms like “customer experience” but as you know that is super competitive. Do you have any suggestions for me? Thanks in advance.
Create shareable content. In the world of social media, shareable content is king. Your content should be easily share-able so that your readers can spread the word for you. This is a combination of a good headline and an interesting image, as well as a captivating lead-in. All of this creates a perfect bite-sized chunk of your article that others can share through Facebook, Twitter, and other networks.[2]
On a dating niche site I took the ‘ego-bait’ post one step further and had sexy girls perform a dance and strip to revel the names of the major bloggers in my niche written on their bodies. As you can imagine it got a lot of attention from the big players in my niche and my audience and is a little more creative for getting links, shares and traffic.
Hey Brian, This article is really really awesome, Seriously you have covered all 21 points which i never read on anywhere over internet. Everyone shares basics but here you have shared awesome info specially that face book keyword research and 1000+ words in a post, and the wiki pedia ideas are really good and helpful. learned many things from this article. keep sharing this kind of info thanks
To gain more customer engagement, the website must reach its visitors/customers efficiently. Obviously, you want the visitors to read your site content. Check the forms and click through on your Call To Actions (CTA’s) when they arrive on your web page. These features initiate user engagement in action, but it is essential to comprehend the in-depth analysis.
Hats off to your detailing and intelligence. I thoroughly enjoyed reading the post, very informative and engaging. I was actually applying them to see the amazing results. I also found a platform called soovledotcom which actually pulls keywords from amazon, e-bay, yahoo answer, wikipedia, google and bing, but your illustrations here will certainly yeild superior results for organic seo & finding keywords.
If you create memorable content, people will want to come back for more. So instead of churning out lackluster content that can be found anywhere on the web, write higher quality, unique content that caters directly to your audience. Speak your opinion on a subject matter, instead of just objectively providing facts. Create useful, thought-provoking content. Posting three so-so blog posts a week will not be nearly effective as posting one superb blog post per week.
Give customers the ways with which they can access the translated version of your website easily. And if they are not able to execute that, then they will bounce without engaging. You can integrate the ‘hreflang” attribute to the website’s code and assure that the adequately translated version of the website appears in the search engines. Yandex and Google highly recognize it.

Search engine optimization (SEO) is often about making small modifications to parts of your website. When viewed individually, these changes might seem like incremental improvements, but when combined with other optimizations, they could have a noticeable impact on your site's user experience and performance in organic search results. You're likely already familiar with many of the topics in this guide, because they're essential ingredients for any web page, but you may not be making the most out of them.
I consulted a few years ago before Yahoo and CNET and my clients were all small businesses, even friends' sites.  No matter the size of the project, you can still try to get some insight into your target audiences and what they need or want.  I mentioned in a previous comment I used Search once to determine sentiment on a site vs. it's competitors by searching for a feature the site and its competitors all had, along with "like", "love", "hate", "wish", etc.  I also took note of who the people were who said those things and where they were talking (forums, twitter, etc).  It's a hacked manual approach and although not nearly as quality as a good market research report, at least I have a llittle bit of insight before going out to make site recommendations based solely on tags & links.  If you're recommending the site build things that people want (and fix or remove things that they dont), you're more likely to gain links and traffic naturally.
Fantastic stuff, as usual, Brian. The First Link Priority Rule is always one that causes me great angst. I often get torn between search engines and usability when it comes to the main navigation bar. And, I’ve never known what the heck to do about the “Home” link. You can hardly target your keywords with that one without it being anything but awkward.
Google recommends that all websites use https:// when possible. The hostname is where your website is hosted, commonly using the same domain name that you'd use for email. Google differentiates between the "www" and "non-www" version (for example, "www.example.com" or just "example.com"). When adding your website to Search Console, we recommend adding both http:// and https:// versions, as well as the "www" and "non-www" versions.

Black hat SEO involves techniques such as paying to post links to a website on link farms, stuffing the metadata with nonrelated keywords, and using text that is invisible to readers to attract search engines. These and many other black hat SEO tactics may boost traffic, but search engines frown on the use of such measures. Search engines may punish sites that employ these methods by reducing their page rank or delisting them from search results.
However I feel that batching all the things influencers share , filter whats relevant from whats not… and ultimately niche it down to identify which exact type of content is hot in order to build our own is a bit fuzzy. Influencers share SO MUCH content on a daily basis – how do you exactly identify the topic base you’ll use build great content that is guaranteed to be shared?
Imagine that you've created the definitive Web site on a subject -- we'll use skydiving as an example. Your site is so new that it's not even listed on any SERPs yet, so your first step is to submit your site to search engines like Google and Yahoo. The Web pages on your skydiving site include useful information, exciting photographs and helpful links guiding visitors to other resources. Even with the best information about skydiving on the Web, your site may not crack the top page of results on major search engines. When people search for the term "skydiving," they could end up going to inferior Web sites because yours isn't in the top results.
Each organic search engine ranking places emphasis on variable factors such as the design and layout, keyword density and the number of relevant sites linking to it. Search engines constantly update and refine their ranking algorithms in order to index the most relevant sites. Other variables that have an impact on search engine placement include the following:
Great post. I know most of the stuff experienced people read and think “I know that already”… but actually lots of things we tend to forget even though we know them. So its always good to read those. What I liked most was the broken link solution. Not only to create a substitute for the broken link but actually going beyond that. I know some people do this as SEO technique but its actually also useful for the internet as you repair those broken links that others find somewhere else.

Having an industry influencer publish a blog post on your site or turning an interview with them into a blog post can help to drive traffic both through organic search but also via that influencer promoting the content to their audience (see the backlinks section above). This can also help to add more variety to your content and show your visitors that you are active in your field.
Awesome tips Brian. Always enjoy your posts. My question is, how can I boost traffic significantly if my keyword has pretty low search volume (around 100 monthly searches based on keyword planner)? I’ve been trying to expand my keyword list to include broader terms like “customer experience” but as you know that is super competitive. Do you have any suggestions for me? Thanks in advance.
By relying so much on factors such as keyword density which were exclusively within a webmaster's control, early search engines suffered from abuse and ranking manipulation. To provide better results to their users, search engines had to adapt to ensure their results pages showed the most relevant search results, rather than unrelated pages stuffed with numerous keywords by unscrupulous webmasters. This meant moving away from heavy reliance on term density to a more holistic process for scoring semantic signals.[13] Since the success and popularity of a search engine is determined by its ability to produce the most relevant results to any given search, poor quality or irrelevant search results could lead users to find other search sources. Search engines responded by developing more complex ranking algorithms, taking into account additional factors that were more difficult for webmasters to manipulate. In 2005, an annual conference, AIRWeb (Adversarial Information Retrieval on the Web), was created to bring together practitioners and researchers concerned with search engine optimization and related topics.[14]
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